Venture Products INC



Make Life Simpler

The Steiner family has always been about the business of making life simpler through practical engineering, design ingenuity and good old-fashioned common sense. Those early values passed on by their father, Marvin Steiner continues to be the driving force that pushes them to design and manufacture the highest quality equipment available, surpassing the needs of our ever-changing world.


In the mid 1970’s the seven Steiner brothers formed Steiner Corporation. Through the next fourteen years their company grew into 3 major marketing divisions, Turf Equipment, Agriculture Equipment and a community repair shop. In 1988, the Turf division was sold to Ransomes of Ipswich, England and the agriculture line was sold to a group of employees that continued on with the agriculture products. In 1996 "Steiner Ag Products" was renamed "Venture Products Inc" to fit with the company's new focus of providing equipment for the physically impaired. The new brand name VENTRAC was launched and in 1998 the Steiner brothers focused their energies on the new “next generation” all-wheel-drive compact tractor. Since that time the market has embraced VENTRAC with a tremendous reception.

Making Life Simpler through practical engineering,
design ingenuity and good old-fashioned common sense.

Ventrac Today

VENTRAC’s versatility offers over 30 different attachments. Combining these with our Ventrac Mount System (less than a minute to attach or detach attachments) gives you a small power pack designed for maximum performance and versatility for many different market places, including the following: Landscapers, Municipalities, Churches, Universities, Golf Courses, Estate Owners, Parks, Sport Facilities, Shopping Malls, Tree Growers, Rental Yards, Nurseries, Airports and much more.

Venture Drive Facility

Our corporate offices, located at 500 Venture Drive, Orrville, Ohio USA, house research and development, fabrication and welding, service, tractor assembly lines, and parts and warehouse facilities.

The corporate office consists of the Sales, Service, Purchasing, & Administration Departments. All industrial designs are computer generated using 3D & 2D CAD software. Fabrication is controlled with CNC machines, and much of the welding is done by robotic welders.

Water Street Facility

Located at 328 E Water St, Orrville, OH 44667, Plant 2 houses a state of the art paint system which includes a 7 stage washing system and attachment assembly lines.

Marvin Steiner

The Venture Principles

Venture Products, Inc. is committed to our core values which we call our V3 Principles: Venture-Vision-Values. These basic values are the philosophy behind our conduct and the cornerstone for our growth. They are deeply rooted in the heritage of our company and its ownership.

Heritage Principle

This is the beginning of a new day. You have been given this day to use as you will. You can waste it or use it for good. When tomorrow comes, this day will be gone forever; in its place is something that you have left behind... let it be something good.- Marvin B. Steiner

This principle, instilled into the ownership of Venture Products, Inc., by Marvin B. Steiner (1915-1996), continues to guide Venture Products today. Marvin's wisdom has provided a solid foundation for our company's direction and goals. At Venture Products, Inc., we want all who come in contact with us to see this spirit reflected.

Marvin Steiner


Venture Products, Inc., is committed to providing a unique, superior quality product while maintaining the highest standard of business ethics. We will be a positive influence to the global community, growing at a balanced rate while remaining an independent company.



Quality is paramount in our products, our manufacturing methods, our marketing efforts, and our relationships with each other.


Venture Products Inc.’s purpose is to remain an independent company with the desire, motivation, and ability to control our own direction.


We are committed to maintaining the highest standards of business ethics with our customers, suppliers, employees, and the global community. These standards will be incorporated with every interaction, both business and personal.


Through business relationships, our goal is to leave a positive influence within the global community. We will be fair with our employees and dealers while maintaining an environment that encourages growth in our company and in the community. We expect our employees to reflect this attitude of responsibility in their individual jobs and for the company as a whole.


Our goal is a strong, balanced growth that enhances the markets in which we sell and solidifies our financial stability. We will commit our time and talents to the production of an innovative and unique product that is second to none. We are not only committed to reaching our full potential in the development of new products, but also in the discovery of new manufacturing and management techniques, personal growth, and the development of people and their ideas.

These basic values are the philosophy behind our conduct and the cornerstone for our growth. They are deeply rooted in the heritage of our company and its ownership. Finally, these values are reflected in our desire to do good, be just, and walk humbly with our God (Micah 6:8) and we encourage those walking with us to do the same.

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